Putting cost into perspective

There are three options to write your copy and ALL come at a cost.

Option one: Do it yourself

These costs are ongoing and daily. Costs like:

  • Lost sales, cos you’re neglecting your customers while you struggle away on writing copy.
  • Lost time doing what you’re good at (and what you customers want), cos you’re fluffing around doing what you’re not.
  • Lost business growth, cos you’re too distracted with copywriting to harness opportunities to grow.
  • Lost downtime with your friends and family, cos you’re too damned busy wrestling with words.
  • Lost sleep and gained stress, cos you’re brain is fried by focusing on stuff it shouldn’t.

$?? per day
Do It
Yourself

Option two: Employ someone

$1,838* per week
Junior
Graduate

These costs are ongoing and weekly and vary depending on the caliber, expertise and experience of person.

A junior graduate costs:

* numbers supplied by a NZ HR Director June 2011

$865* to $1,069* per week (based on salary band of $45,000* to $55,600* per year).

But they’ll actually cost you $1,635* to $1,838* per week

(based on an average extra of $40,000* per year to cover costs like laptop, mobile, car, desk space, overheads for office space, holiday pay, sick pay, ACC, superannuation, bonuses, commissions, travel downtime…).

A senior manager costs:

* numbers supplied by a NZ HR Director June 2011

$1,360* to $3,115* per week (based on salary band of $70,700* to $162,000* per year).

But they’ll actually cost you $2,225* to $3,981* per week

(based on an average extra of $45,000* per year to cover costs like laptop, mobile, car, desk space, overheads for office space, holiday pay, sick pay, ACC, superannuation, bonuses, commissions, travel downtime…).

$3,981* per week
Senior
Manager

Option three: Hire us

From $295 per project
Trained
Copywriter

These costs are flat and per project and vary depending on your project. And for your investment you’ll receive:

  • Someone who’ll understand your ‘writing’ problem, completely own it and deliver it back to you solved.
  • Peace of mind… you’re allied with someone who knows exactly what does and does not work.
  • The satisfaction of getting this task off your to-do list.
  • The convenience of having someone else project manage the task.
  • The practicality of getting the jumbled information out of your head and onto paper in a way that aids and persuades your potential customers.
  • The intuition and ability to bring in fresh and objective perspectives.
  • The composition of inspired and well written words and key messages that primes your target market for a response.
  • The safety of having one set of corrections and amendments so your copy is ‘just right’.

What hiring us means for your bottom line and workload

For significantly less than the minimum cost of a junior graduate in 2011…

…you’ll get the intellect and wisdom of a highly experienced writer who’ll instantly take your ‘writing’ chore off your hands, and write it correctly and rapidly, with extremely little disruption to you.

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